Reading Yvon Chouinard is always a reason to reflect on what the company is doing. And on the causes that were at the genesis of Velo Culture, which are two. The first is the preservation of the environment and the fight against climate change by promoting more responsible consumption. The second is sustainable mobility and the return of our cities to the people.

Ofício recently finished a commission to Velo Culture, the illustration "Bicicletas Bonitas", which means Beautifull Bicycles in Portuguese, designed by Miguel Moreira. It will be a decade this year since I founded Velo Culture with two friends. The first Velo Culture bicycle shop opened in the early days of 2012 in Matosinhos, in the Fish Market. A few years later, we opened a second shop in Central Porto, which is now shared with the Ofício Studio.